Singapore – BBC Worldwide announced on March 18 the launch of the inaugural Top Gear apparel line in South Korea. The apparel line, a spin-off from the very successful series, Top Gear Korea, includes Top Gear branded clothing and accessories such as t-shirts, jeans, tracksuits and jackets. Targeted at the urban male, the launch of the new line aims to offer fans of the show a deeper connection to the brand. Plans to expand the line across key departmental stores in South Korea are already … [Read more...] about BBC Worldwide launches Top Gear apparel line in Korea
Korea
2014 Mnet Asian Music Awards set for Hong Kong in December
Seoul, Korea – CJ E&M announced on March 17 that the 2014 Mnet Asian Music Awards (MAMA), will take place on December 3 in Hong Kong. “2014 MAMA returns to Hong Kong to leverage the city’s status as a focal point of Asian economy, trade, and cultural diversity,” said Shin Hyung-kwan, Executive Vice President of CJ E&M’s music channel Mnet. “Bringing together the experience and production know-how of CJ E&M as well as amazing passion of fans both … [Read more...] about 2014 Mnet Asian Music Awards set for Hong Kong in December
“MasterChef Korea” returns for third season
Seoul, Korea – CJ E&M announced on March 14 that it will begin airing the third season of MasterChef Korea on its food channel Olive TV on April 19. The new season notably welcomes celebrity judge, Hooni Kim, the Korean-American owner of Danji in New York, the first Michelin-starred Korean restaurant. Hooni Kim Since launching in 2012, MasterChef Korea has been one of the highest-rated variety programs in Korea introducing viewers to the world of Korean and Asian cuisine. Hooni … [Read more...] about “MasterChef Korea” returns for third season
“Grandpas over Flower in Spain” launches in Korea
CJ E&M successfully began airing Grandpas over Flower in Spain, the third season of the hit Grandpas over Flower series, on its general entertainment channel tvN on March 7. The premier episode recorded a record high of average ratings of 7.7% (and a peak of 9.5%) according to AGB Nielson Korea, topping all other TV shows in Korea in its primetime Friday night timeslot. Grandpas over Flower in Spain First aired in 2013, Grandpas over Flowers is a travel-themed reality show starring veteran … [Read more...] about “Grandpas over Flower in Spain” launches in Korea
“Saturday Night Live Korea” enters its fifth season
Seoul, Korea – CJ E&M successfully began airing the fifth season of Saturday Night Life Korea (SNL Korea) on its general entertainment channel tvN on March 1. With a production strategy focused on the regular refinement of show content to match the tastes of Korean viewers, CJ E&M’s adaptation of the iconic American comedy show has been a benchmark example of the successful localisation of overseas content for the Korean market. The season five premiere was the top-rated show … [Read more...] about “Saturday Night Live Korea” enters its fifth season
K-pop star Kim Hee-chul to star in CJ E&M drama
One of Korea’s biggest K-Pop idol group stars, Super Junior's Kim Hee-Chul, is set to appear on tvN’s new comedy noir drama Grandpas over Flowers Investigation Team (working title). Cast as a smart and warm-hearted cop who faces a chaotic atmosphere as he works with coworkers who have suddenly transformed into 70-year-olds, it is expected that his humorous personality will shine in this new role. tvN, CJ E&M’s total entertainment network, will begin airing the … [Read more...] about K-pop star Kim Hee-chul to star in CJ E&M drama