Viacom18 has announced significant additions to its technology leadership team, as the company looks to scale up its OTT platform JioCinema into one of the country’s foremost digital content destinations. These strategic appointments are aimed at enhancing tech expertise, agility, and speed to market as the company continues to rapidly scale its operations and deliver world-class digital experiences. Bharath Ram joins as Chief Product Officer & Ad Tech Platform Lead: Bharath Ram brings … [Read more...] about Viacom18 Owned JioCinema Announces Key Additions to Technology Leadership Team
Kiran Mani
Future of Video in India Sees Much Optimism for Growth with Technology as the Enabler for the Consumer
The Future of Video India conference welcomed over 130 senior government and industry leaders in Mumbai for a day of discussions centered around one of the most vibrant and burgeoning video markets in the world. Anil Kumar Lahoti, Chairman of Telecom Regulatory Authority of India (TRAI) and Sanjay Jaju, Secretary, Ministry of Information & Broadcasting (MIB), opened the conference with optimism about the industry. The MIB hopes to see the current $30bn industry grow to $100bn in the next … [Read more...] about Future of Video in India Sees Much Optimism for Growth with Technology as the Enabler for the Consumer
JioCinema set to redefine subscription market with launch of Premium Plans
With the phenomenal success of the Indian Premier League and an award-winning entertainment offering, JioCinema has established itself as a destination for premium entertainment in every Indian household. Now, solving for key consumer interruptions such as device restrictions, low-quality video and high-cost subscription plans, JioCinema announced its new subscription offering, ‘JioCinema Premium’. The new plans starting at a market-defining Rs.29/month will offer an Ad Free experience delivered … [Read more...] about JioCinema set to redefine subscription market with launch of Premium Plans
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