Fox Int'l Channels (FIC) were quick to exploit the marketing potential of Golden Globes awards for key shows airing on its channels in Asia. With the Awards show having aired live in Asia on Star World the morning of 18 January, ad breaks in the primetime repeat telecast were fully exploited to cross-promote Globe-winning content on FIC's wide GE portfolio of channels. Ad breaks immediately following the announcement of key TV awards contained promos for that show on a sibling Fox Int'l channel. … [Read more...] about Fox International Channels quick to exploit Golden Globes kudos