Sydney – FOXTEL, Australia's leading pay-TV provider, has chosen NDS Dynamic Audience Measurement System, integrated with TNS Media Research's RaPidView solution, to track and analyse audience behaviour across its network and to enable the introduction of advanced advertising solutions. NDS Dynamic will track audience behaviour across live TV, but additionally, it will monitor time-shifted Digital Video Recorder (DVR) and On Demand viewing, and usage of the Electronic Programme Guide (EPG) … [Read more...] about FOXTEL ups its audience measurement