Singapore - ESPN STAR Sports (ESS) announced the appointment of Jon Lefebvre as its new vice president, sales operations and strategy. He will be based in Singapore and will report directly to Charles Less, senior vice president, advertising and multimedia sales. In this role, Lefebvre is responsible for ESS's advertising sales and sponsorship strategies across seven sales regions covering South-east Asia, Japan and Hong Kong. He will work closely with Charles Less to oversee sales operations, … [Read more...] about ESPN STAR Sports appoints new Vice President, Sales Operations & Strategy
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ESPN STAR Sports revs up for Formula DRIFT 2009 with sponsorship wins
Singapore - ESPN STAR Sports (ESS) organized the second edition of the Formula DRIFT ProAm Series 2009 Presented by the Singapore Traffic Police and this year's event was bolstered by the addition of three new major sponsors comprising of the Singapore Traffic Police, Nissan and Goodyear. Held in Singapore from 4-5 July 2009, the Formula DRIFT ProAm Series 2009 Presented by the Singapore Traffic Police is aimed at expanding and building the sport of drifting outside of North America. Formula … [Read more...] about ESPN STAR Sports revs up for Formula DRIFT 2009 with sponsorship wins
mio TV hits 100,000 subs – teams with ESPN STAR Sports for Football Frenzy
Singapore - SingTel announced that its mio TV service has surpassed its 100,000 customer mark. Milestone coincides with the service's second birthday; all new and existing customers will be given a special selection of ten movies which they can watch on-demand for free. SingTel also launched Football Frenzy, Singapore's first multimedia social football experience, which will be available across the company's online, mio TV and mobile platforms for the UEFA Champions League, UEFA Europa League … [Read more...] about mio TV hits 100,000 subs – teams with ESPN STAR Sports for Football Frenzy
ESPN STAR Sports comments on redundancy rumours
Singapore - A spokesman for ESPN STAR Sports has confirmed there have been some lay-offs in the networks' Singapore headquarters, but not 17 as has been reported. "As a result of our drive to improve operational efficiency across the organization, few roles have been made redundant and the number is much smaller than the reported number," he said. Asked whether the job cuts were a result of the current recession, spokesman said, "Overall, we are growing and our business has further expanded in … [Read more...] about ESPN STAR Sports comments on redundancy rumours
Sourav Ganguly is ESS’s expert analyst for ICC World Twenty20
India - ESPN STAR Sports has signed ace cricketer and former Indian captain Sourav Ganguly as an expert analyst for the ICC World Twenty20 which started on June 5 in England. Ganguly will be part of a commentary panel including Wasim Akram, Sanjay Manjrekar, Alan Wilkins, Harsha Bhogle, Nasser Hussain, David Lloyd, Ian Chappell, Simon Doull, Kepler Wessels, Ian Bishop, Ranil Abeynaike and Athar Ali Khan. STAR Cricket, the 24 hour cricket channel from ESPN STAR Sports, will telecast live all the … [Read more...] about Sourav Ganguly is ESS’s expert analyst for ICC World Twenty20
ESPN STAR Sports appoints SVP, Digital Media
Singapore - ESPN STAR Sports (ESS) announced the appointment of James Miner as senior vice-president, digital media. Miner will be responsible for further development and commercialization of ESS' digital business as well as realising ESS' plans to create a unified media experience across its digital properties compassing espnstar.com, espstar.com.tw & espnstar.com.cn; mobileESPN and STAR Sports Mobile. Miner will also oversee the further development of ESS' digital product offerings and explore … [Read more...] about ESPN STAR Sports appoints SVP, Digital Media