Singapore - ESPN STAR Sports (ESS) is planning two basic tier channels, ESPN 2 and ESPN News, with a view to launching them in Q3 2009. The channels have been taken to market around the region, generating significant interest from new Pay-TV players and established operator alike. With high rights costs to live sporting events keeping ESPN and STAR Sports in the ARPU-upping premium tiers, the network is seeking to provide an affordable alternative for operators looking to increase penetration at … [Read more...] about ESPN STAR Sports planning basic tier offerings
ESPN Star Sports
ESPN STAR Sports names new VP for Strategy & Business Development
Singapore - ESPN STAR Sports (ESS) announced the appointment of Anurag Dahiya as vice president, strategy & business development. Dahiya makes a lateral move from ESS' programming & acquisitions department, where he was most recently vice president, programming - South Asia. In this new role, Dahiya will be responsible for leading the network's strategic planning process and will work closely with various department and country heads to develop a framework for driving new initiatives across the … [Read more...] about ESPN STAR Sports names new VP for Strategy & Business Development
2008 TV ratings boost for F1 in Singapore
Singapore - Hosting the first ever F1 night race has boosted Singapore's appetite for the sport on TV. According to an ongoing study, ratings for the 2008 F1 season live races on ESPN STAR Sports (ESS) are much higher than last year. The highest increase in the television ratings for F1 live races came from men in the 35-44 age group, where it increased by 127 percent. The sport continues to be popular among the younger age group of men as well and showed a higher trend of approximately 20 … [Read more...] about 2008 TV ratings boost for F1 in Singapore
ESS promotes Adam Zecha to Executive VP, Head of Sales, SEA
Singapore - ESPN STAR Sports (ESS) announced the promotion of Adam Zecha to the newly-created position of executive vice president, head of sales, South East Asia with immediate effect. Zecha, who oversees the network's affiliate & multimedia sales joined the company in 1996 as director of affiliate sales and over the years, Zecha handled the expanded portfolio with new markets and additional responsibilities, and till recently was responsible for affiliate & multimedia sales for South East Asia … [Read more...] about ESS promotes Adam Zecha to Executive VP, Head of Sales, SEA
ESS clinches Champions League Twenty20 Global Commercial Rights
ESPN STAR Sports (ESS) has been awarded the Global Commercial Rights to cricket's new Champions League Twenty20 for the next ten years till 2017. The deal gives ESS the exclusive Global Commercial Rights for all the matches in the inaugural Champions League Twenty20 season, due to be held from December 3 - 10, and for all upcoming seasons until 2017. The deal awards ESS a multitude of rights across various platforms, including television, internet, mobile and radio. In addition, ESS will also … [Read more...] about ESS clinches Champions League Twenty20 Global Commercial Rights
ESS join MEASAT’S video neighbourhood
Kuala Lumpur - MEASAT Satellite Systems Sdn Bhd (MEASAT) announced an agreement with ESPN STAR Sports (ESS) to lease transponder services on the MEASAT-3 satellite for contribution feeds for special events in the Asian region. Terry Bleakley, vice president, commercial operations, MEASAT said, "We are delighted to welcome ESS to our expanding video neighborhood by supporting their services across Asia, Africa, Australia and the Middle East." "We are encouraged by the drive and dynamism of the … [Read more...] about ESS join MEASAT’S video neighbourhood
