Eccho Rights has signed a new deal with Indonesian broadcaster SCTV for the Turkish drama Elif. Following extraordinary viewing figures for the first season, the broadcaster has ordered the second season of the daily drama. SCTV started airing Elif at lunchtime at the end of March. The show quickly became number one in the timeslot, consistently scoring over 20% share compared with the channel average of 10%. Fredrik af Malmborg, managing director at Eccho Rights, says, “When we sold Elif … [Read more...] about Turkish drama Elif in Indonesia


