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Discovery Enterprises International

Discovery goes retail

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Discovery Enterprises International (DEI) is launching international retail destinations and e-commerce websites for Discovery Expedition, the new lifestyle and outdoor apparel brand for men ages 20 to 45. DEI will execute a three-pronged retail strategy: an e-commerce platform, store-in-store concepts and flagship stores across Asia-Pacific and Europe. In Asia-Pacific, a dedicated website, flagship retail outlets and shop-in-shops will launch simultaneously in early 2012 across China, Korea and … [Read more...] about Discovery goes retail

Journey to the past

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Cannes – Discovery Communications has launched two biopics – Rising: Rebuilding Ground Zero and Last Shuttle: Our Journey. Each programme presents raw, behind-the-scenes accounts of two major historical events in American history. Discovery Enterprises International, which serves as the access point for all of Discovery Communications' international programmes sales and licensing, presented these two specials to third-party broadcasters at MIPCOM. Rising: Rebuilding Ground Zero … [Read more...] about Journey to the past

Discovery Enterprises International to distribute Discovering Ardi at MIPCOM

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MIPCOM/Silver Spring, Md. –- Following the publication in the journal Science on the find and study of a 4.4 million-year-old female partial skeleton nicknamed ‘Ardi’, Discovery Channel will present a world premiere special, Discovering Ardi (October 11 from 9-11 PM, ET/PT). The two-hour special documents the investigation leading up to the landmark publication of the Ardipithecus ramidus fossils. To accompany the program, Discovery launched an extensive website, … [Read more...] about Discovery Enterprises International to distribute Discovering Ardi at MIPCOM