Singapore - CNBC's weekly reach grew 37 percent in Singapore in March among affluent viewers, according to TNS Singapore. CNBC also had the widest reach of pay-television news channels on a weekly basis among this elite audience, according to TNS data. The increase in reach, however, does not fully mirror CNBC's total reach, since it only measures in-home viewing and does not take into consideration out of home viewing in office buildings, trading floors, fitness centers and the like. … [Read more...] about CNBC Asia Pacific’s weekly reach grows 37 percent in Singapore
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CNBC’s Seiffert off to SCI FI – channel to rebrand as SyFy
New York - Alan Seiffert will relocate to New York City May 2009 to assume the newly-created role of senior vice president, SCI FI Ventures, reporting to Dave Howe, president, SCI FI. Currently Singapore-based senior vice president, business development & partnerships for CNBC Asia Pacific, Seiffert remains within the NBCU family which he joined in 2002 as vice president business affairs. Howe also announced that SCI FI Channel is evolving into Syfy on air and on-line in the United States … [Read more...] about CNBC’s Seiffert off to SCI FI – channel to rebrand as SyFy
CNBC’s Seiffert off to SCI FI – channel to rebrand as SyFy
New York - Alan Seiffert will relocate to New York City May 2009 to assume the newly-created role of senior vice president, SCI FI Ventures, reporting to Dave Howe, president, SCI FI. Currently Singapore-based senior vice president, business development & partnerships for CNBC Asia Pacific, Seiffert remains within the NBCU family which he joined in 2002 as vice president business affairs. Howe also announced that SCI FI Channel is evolving into Syfy on air and on-line in the United States … [Read more...] about CNBC’s Seiffert off to SCI FI – channel to rebrand as SyFy
CNBC – official media partner for 5th World Islamic Economic Forum
Singapore - CNBC is the official media partner for the 5th World Islamic Economic Forum (WIEF) on ‘Food and Energy Security and Stemming the Tide of Global Financial Crisis'. This year's WIEF will be held in Jakarta, Indonesia from 1 - 4 March 2009. WIEF is a global conference that acts as an international business platform where the business sectors of the Muslim world meet for business opportunities. "This is a great opportunity to build closer ties with the Islamic business community … [Read more...] about CNBC – official media partner for 5th World Islamic Economic Forum
CNBC Asia Pacific appoints Chan Wai Leng as director of marketing and research
Singapore – CNBC has announced the appointment of Chan Wai Leng to its Asia Pacific team, as the director of marketing and research with immediate effect. To be based in Singapore, Chan will report to Lim Yew Nee, director of advertising sales and operations, SEA. In this capacity, Chan will oversee CNBC's research, as well as brand and event marketing activities targeted towards the trade and consumers in the Asia Pacific region. Wai Leng joins CNBC from Mediaedge:cia (MEC) with more than … [Read more...] about CNBC Asia Pacific appoints Chan Wai Leng as director of marketing and research
CNBC and Indonesia’s Investment Coordinating Board ink deal
Singapore – CNBC and the Investment Coordinating Board (ICB) in Indonesia, announced a sponsorship of a special week of Squawk Box on the Road: Indonesia. This campaign will feature CNBC’s signature show, Squawk Box, broadcasting live from Jakarta and Bali for the week of July 14, 2008. The program sponsorship will be complemented with a 2 month on-air advertising campaign. In addition to the live broadcasting elements, a 30-minute special will also be made and broadcast following … [Read more...] about CNBC and Indonesia’s Investment Coordinating Board ink deal