Singapore / London– CNBC unveiled its full-service, in-house commercial agency CNBC Catalyst in a full re-launch of its international advertising sales team and content studio. The move is designed to firmly reassert the network’s commercial position in the global advertising marketplace. Catalyst is positioned as the ‘rights-holder to the world’s most powerful audience’. With an expanded product suite and expertise, the team will work with clients to fully exploit CNBC’s unrivalled access … [Read more...] about Catalyst to reach global elite
Catalyst
ABC Australia makes two key appointments
According to The Australian, Catalyst's series producer Matt Scully has been appointed as commissioning editor in the ABC TV Factual department and Showtime Australia's Anthony Mrsnik has been named ABC's manager for international acquisitions and business development. Mrsnik spent nearly 12 years as director of legal and business affairs and general counsel at Showtime Australia and most recently was Foxtel's special counsel, business affairs, movies and drama after the merging of … [Read more...] about ABC Australia makes two key appointments