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BBC Persian TV launches #Shoma

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In the run-up to the elections in Iran, BBC Persian is launching its digital-first TV programme.  #Shoma invites audiences across platforms to share their opinions and stories. Saturday to Wednesday live interactive programme, #Shoma (#You) delivers innovative and creative ways to engage with the audience on TV, the website and via social media, bringing an even greater variety of stories to the BBC Persian output.  It will specifically target young digital audiences and women as well as wider … [Read more...] about BBC Persian TV launches #Shoma

BBC’s international news services global audience hits 239 million

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BBC’s international news services which includes BBC World News, BBC World Service and bbc.com, has hit global weekly audience estimates of 239 million. These figures were driven by the performance of BBC Arabic and BBC Persian services as tumultuous events in the Middle East and North Africa get unfolded, causing audiences to turn to the BBC for independent news they could trust. In the past year, BBC's Arabic Service has seen a record rise in audiences with 25 million adults tuning in … [Read more...] about BBC’s international news services global audience hits 239 million