On Earth Day, Multi Screen Media Private Limited (MSM) and BBC Worldwide announced the intention to form a strategic partnership to launch BBC Earth, a new premium factual television channel in India. BBC Worldwide will draw on its extensive catalogue of programming from the BBC’s foremost factual film makers and reputation for excellence in the factual genre, while MSM which runs the Sony network of television channels in the country has extensive experience in operating and … [Read more...] about MSM and BBC to launch BBC Earth
BBC Earth
BBC launches two new channels
BBC EARTH London – BBC Worldwide announced new channel launches for BBC Brit and BBC Earth. The two consumer brands will launch as linear channels in Denmark, Finland, Norway, Sweden and Iceland from April 2015. Building on the global strength of BBC factual entertainment and premium natural history and science programming, the new channels will be home to Britain’s biggest stars and exclusive, first-run content. BBC Brit is the destination for Top Gear with all new episodes having … [Read more...] about BBC launches two new channels
BBC Brit and BBC Earth to make global channel debut in Poland
BBC Worldwide has announced that BBC Brit and BBC Earth, two of three new global genre brands announced last year, will make their international channel debut in Poland on 1 February 2015. They will be accessible to Polish audiences through DTH, cable and IPTV providers in the market. The new global brands are a key part of BBC Worldwide’s strategic plan to inspire global audiences and cement the BBC’s international reputation for excellence in factual entertainment with BBC Brit and … [Read more...] about BBC Brit and BBC Earth to make global channel debut in Poland
BBC Earth on BBC.com
Singapore – BBC Earth – the BBC Worldwide factual brand behind global blockbusters such as Planet Earth, Walking with Dinosaurs and Blue Planet – launched its new digital home on BBC.com. The stunning site captures BBC Earth’s passion for adventure and exploration bringing visitors a visual feast of incredible imagery, world class videos and stories that will offer fans a new perspective on the world. From the depths of the ocean to the outer reaches of the universe … [Read more...] about BBC Earth on BBC.com
BBC Worldwide appoints two new Genre Directors
Helen Jackson, BBC Worldwide’s Chief Content Officer announced on June 19 two promotions within her senior management team with the creation of two Genre Director posts. The move supports the business’ ambition to place more premium content at the heart of BBC Worldwide, backed by an increase in content spend to over £200 million annually. Tracy Forsyth, previously VP for Commissioning, has been promoted to Genre Director of Factual Entertainment and Entertainment overseeing … [Read more...] about BBC Worldwide appoints two new Genre Directors
BBC Worldwide appoints new Head of Brand and Global Campaigns
As part of its strategy to build the BBC brand internationally, BBC Worldwide, the BBC’s main commercial arm, announced on May 1 the appointment of Sara Holt to a newly created role, Head of Brand and Global Campaigns reporting to Tom Lucas, Director of BBC Brand and Branded Services. Holt, who was named on May 1 by Marketing Week as one of the inaugural vision 100 of the most visionary client-side marketers in the UK at the moment, has joined BBC Worldwide to manage the global launch … [Read more...] about BBC Worldwide appoints new Head of Brand and Global Campaigns
