Sydney– Australian telco Telstra’s BigPond Movies VOD service has added Disney-ABC International Television to its list of suppliers, joining Warner Bros. Sony, MGM, the BBC, Granada, Discovery, TWI and Troma, and local distributors such as Icon, Hopscotch, Beyond and Becker Entertainment. It’s the Disney Co.’s first internet movie VOD deal in Australia. BigPond’s download-to-rent scheme prices new movies at A$5.95 (US$5.00) or $4 for members, and TV episodes at … [Read more...] about Disney jumps into Australia’s BigPond
asian streaming apps
Ten launches interactive airtime offerings for mobiles
Sydney- Network Ten and belong (formerly Legion Interactive and See) are partnering on a mobile phone interactive offering which enables consumers to interact with sponsor billboards and commercial spots via their mobile phones. Viewers can text a key word to a short code embedded in a standard television commercial in order to, for example, receive a brochure, enter a competition, book a test drive or receive a product sample. Peter Birch, Ten's head of sales for Digital Media said: "This is … [Read more...] about Ten launches interactive airtime offerings for mobiles
CanWest to keep Australia’s Network Ten
Sydney- Canada's CanWest has abandoned plans to sell its majority stake in Network Ten after failing to unearth a bidder that would meet its asking price. There was a lot of interest from a number of parties at very competitive prices compared to multiples of other deals in the market, but CanWest felt there was more future value in Ten than was reflected in those approaches, according to one source. Local media reported there was interest from the private buyout arm of Merrill Lynch, San … [Read more...] about CanWest to keep Australia’s Network Ten
KBS comes on board The Asian Pitch
Singapore- Korea Broadcasting Systems (KBS) has joined Singapore’s MediaCorp and Japan’s NHK in The Asian Pitch, a pitching event for Asian documentary makers launched in November 2006 to create Asian-made HD documentaries. Park Chung Yong, Chief Producer of KBS, believes the project can provide the groundwork to develop independent production in Asia and help expose Asian content to international media. After the April 30 deadline, MediaCorp’s HD company, Caldecott Productions … [Read more...] about KBS comes on board The Asian Pitch
Singapore and Korea sign co-production arrangement
Singapore– The Media Development Authority of Singapore (MDA) has entered into a co-production arrangement with the Korean Broadcasting Commission (KBC) to foster collaboration among Singaporean and Korean broadcasters and media companies. The agreement was signed June 21 by KBC Chairman Dr Cho Chang Hyun and MDA Chairman Dr Tan Chin Nam. Approved co-productions will qualify as local content and for assistance schemes, and there will be no discriminatory restrictions on the import, … [Read more...] about Singapore and Korea sign co-production arrangement
Environment is the key for online video ads
Online video ads are most effective when they run on magazine, newspaper or online news sites, rather than on portals or user-generated content sites, according to a study by the U.S. Online Publishers Association. The OPA found that more than one-third of consumers visiting media sites searched for more information after seeing a video ad, while only one-quarter did so after seeing an ad on a portal or user-generated video site. On local broadcast, national broadcast and cable TV sites, about … [Read more...] about Environment is the key for online video ads