Hong Kong Tourism Board (HKTB) has partnered with Asian Food Channel (AFC), in promotion of the ‘Hong Kong Food & Wine Year'. The partnership involves an online, on-the-ground, and on-screen campaign across Singapore, Philippines, and Malaysia, taking place August to October 2009. AFC and HKTB will be hosting a variety of Hong Kong celebrities and AFC faces, who will demonstrate the diversity of Hong Kong cuisine, reveal their favourite eating haunts, and explain more about the breadth of … [Read more...] about Asian Food Channel partners with Hong Kong Tourism Board
Asian Food Channel
Asian Food Channel’s License to Grill
To many viewers in Asia, chef Robert Rainford is ‘the barbeque guy’; popular with male and female viewers alike, his no-nonsense approach to grilling food has rapidly gained his show ‘License to Grill’ an avid fanbase. “Robert Rainford was first spotted on AFC and was carried exclusively on the channel. This success transformed to a sell out session for his gig when he was in Asia,” explains Maria Brown, the co-founder and managing director of Asian Food … [Read more...] about Asian Food Channel’s License to Grill
Asian Food Channel launches original production documentary on palm oil in HD
Singapore - The Asian Food Channel (AFC) launched its self-made original production in high definition with a documentary on palm oil - an essential basic ingredient in Asian cuisine. The documentary examines how and why the global demand for palm oil is skyrocketing and what impact this is having on the environment in Asia. The palm oil industry is estimated to be worth US$17 billion annually to Malaysia alone. The programme describes both sides of the argument, providing viewers with all the … [Read more...] about Asian Food Channel launches original production documentary on palm oil in HD
Asian Food Channel renews capacity with MEASAT
Kuala Lumpur - MEASAT announced that Asian Food Channel (AFC) had renewed its contract of video distribution on the MEASAT-3 satellite. Based in Singapore, AFC reaches 15 million viewers on the basic tiers across seven territories, including all major pay TV platforms across Southeast Asia. … [Read more...] about Asian Food Channel renews capacity with MEASAT