Mumbai / London- IMG Media is producing World's Sexiest Cricketer for STAR News in India. While male viewers are preoccupied with the ICC Cricket World Cup, the 13-part interactive series targets females, enabling viewers to vote for contestants based on physique, hairstyle, smile, dress sense and personality. Titled Crazy Kiya Re in India, it airs twice a day on Saturdays and Sundays, hosted by MTV India's VJ Cyrus Sahukar. The series also features Bollywood stars as celebrity judges. Balu … [Read more...] about IMG fielding interactive World’s Sexiest Cricketer for STAR News in
Asian content
Secured S-DMB crosses 3 million in South Korea
Seoul- Secured Satellite Digital Multimedia Broadcasting (S-DMB) devices in Korea have exceeded 3 million, according to content security provider Irdeto. And that doesn’t include other secure or non-secure devices in the Korean market. As the supplier of surface mounted device (SMDs) chips and subscriber identity modules (SIMs) for mobile devices that support TU Media’s S-DMB service, Irdeto also reported TU Media has 1.1 million subscribers, with take-up averaging 1,600 new … [Read more...] about Secured S-DMB crosses 3 million in South Korea
Mobile TV trials underway in Taiwan
Taipei- Taiwanese broadcasters China Network Systems (CNS) and Taiwan Television Enterprise (TTV) have begun testing MediaFLO, the mobile TV technology from Qualcomm, in Taipei, featuring four live channels of CNS content and up to three live channels of TTV content. “We will use the trial to evaluate our business model for building a mobile broadcasting platform in Taiwan and to better understand how to migrate the platform to a commercial service,” said Daniel Cheung, Chief … [Read more...] about Mobile TV trials underway in Taiwan
KTV topper walks the plank
Tokyo- Soichiro Chigusa, President of Kansai Telecasting Corp. (KTV) has quit, taking the rap for the use of bogus scientific data in the broadcaster’s popular Sunday night quiz/variety show Hakkutsu Aruaru Daijiten II (Encyclopedia of Living II), which resulted in KTV’s expulsion from the National Association of Japanese Commercial Broadcasters (Minporen). He’s been succeeded by Masashi Kataoka, Executive Director of KTV. … [Read more...] about KTV topper walks the plank
Digital broadcasts to cell phones on the rise in Japan
Tokyo - Almost 10 million people, or about 10% of Japanese cell phone users, will be watching One Seg distribution of digital terrestrial TV signals by this summer as sales of 3G cell phones capable of receiving digital signals more than doubled in February over January, totaling about 5 million, according to Japan Electronics Information and Technology Association (JEITA). One Seg, meaning one of the 13 segments of digital terrestrial broadcasting frequencies used for distribution to cell … [Read more...] about Digital broadcasts to cell phones on the rise in Japan
Focus Media makes major online acquisition
Beijing—Focus Media, China’s largest overseas listed advertising firm, has acquired online advertising service firm Allyes for US$300 million, comprising US$70 million in cash and nearly 20 million newly issued Focus shares. Allyes, a provider of Internet advertising technology that allows advertisers to control creative production, tracking, targeting and performance analysis, will become a subsidiary of Focus Media. Shanghai-based Focus Media expects total revenues this year to hit $390 … [Read more...] about Focus Media makes major online acquisition