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Amit Goenka

ZEE5 Unveils New Brand Identity, Pivots to become a Hyper- Personalized, Language-First Content Platform

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 ZEE5 has announced a bold new brand identity and strategic shift, reaffirming its positioning as India’s foremost homegrown platform. The relaunch marks a pivotal step in ZEE5’s evolution, anchored in the promise of “Apni Bhasha, Apni Kahaniyan” (Multiple Languages, Infinite Stories) and a sharper focus on culturally authentic narratives, language- driven personalization and cutting-edge technology. With a new visual identity and a reimagined product experience, ZEE5 deepens its connect with … [Read more...] about ZEE5 Unveils New Brand Identity, Pivots to become a Hyper- Personalized, Language-First Content Platform

ZEE5 Global brings together top Bangla artistes to recreate ‘Abar Jombe Mela’ in a message of hope for Bangladesh

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ZEE5 Global brings alive again the ever-popular folk song “Abar Jombe Mela” in an all-new format rendered by Bangladesh’s youth icons. The song is being released today across all ZEE5 platforms. The initiative is in association with Dettol & supported by Nestle.   In January ’20, at a huge event in Dhaka, ZEE5, the largest global video streaming platform for South Asians and beyond, shared its plans for Bangladesh and announced the rollout of various initiatives to drive … [Read more...] about ZEE5 Global brings together top Bangla artistes to recreate ‘Abar Jombe Mela’ in a message of hope for Bangladesh

ZEE launches ZEE Studios International in Canada

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Mumbai, India - Entertaining the world for over two decades, leading Indian content company, Zee Entertainment Enterprises Limited (ZEEL) achieved another milestone by becoming the first Indian broadcaster to set up a production company, ZEE Studios International in Canada. This also marks ZEE’s entry into global production for mainstream audiences which will facilitate production requirement for ZEE’s diverse platforms as well as international markets. The production company, located at … [Read more...] about ZEE launches ZEE Studios International in Canada

Zee’s global executives at MIPTV

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Mumbai, India / Los Angeles, CA- Zee Entertainment Enterprises Limited (ZEEL) announced that its CEO and MD, Amit and Punit Goenka will be attending this year’s MIPTV to receive the prestigious MIPTV Medal of Honours Awards. This is the first time Indian broadcast executives have received this high-level award. Joining the two brothers will be the entire Zee TV syndication and acquisitions team, headed by Sunita Uchil, Global Syndication Head. The group will be presenting their extensive … [Read more...] about Zee’s global executives at MIPTV