Now TV has launched Hong Kong's first addressable TV advertising service, applying the latest technology to enable more precise campaign targeting for enterprises. Leveraging the Group's large customer base, Now TV is able to categorise its users based on first-hand data such as programme preferences, interests, habits, and other authentic information. This allows Now TV to provide a more personalised television viewing experience tailored to different user segments. The first in Hong Kong, … [Read more...] about Now TV launches addressable TV advertising to help improve campaign targeting
Channel: Technology
Mediaproxy to show latest developments in compliance and monitoring by exception at METexpo 2024
Mediaproxy, the global standard for software-based IP compliance solutions, will again have a high profile at the biggest broadcast and media exhibition in its home market, METexpo 2024. This year the spotlight will be on the multi-format, multi-standard capabilities of the LogServer logging and analysis system as well as monitoring by exception through the Monwall multiviewer. Organized every two years by SMPTE Australia, New Zealand and South Pacific, METexpo highlights the latest in … [Read more...] about Mediaproxy to show latest developments in compliance and monitoring by exception at METexpo 2024
Leader’s Advanced 4K Test and Measurement to be Showcased at BSC Expo 2024
Leader Electronics Europe announces that enhancements to its state-of-the-art 4K test and measurement technology will be previewed at BSC Expo 2024 in London’s Battersea Evolution, 15-17 February. Mission Digital (stand 206) will be showcasing a new Leader ‘real-time’ false color exposure tool for ARRI and RED cameras on the LV5350 ZEN Series 12G/3G/HD/SD-SDI waveform monitor. A highly experienced IT and digital dailies service provider, Mission uses Leader test instruments to support its SDR … [Read more...] about Leader’s Advanced 4K Test and Measurement to be Showcased at BSC Expo 2024
ZeeVee Names Jay Rennies Business Development Manager for Europe
ZeeVee, a global leader in AV signal distribution technology, has appointed Jay (Jung Mi) Rennies to the position of business development manager for its European operations. She brings 10 years of industry experience to this position. Rennies will be responsible for supporting the company's growth across Europe, including increasing corporate and brand awareness as well as strategic customer and channel development. In addition, she will support integrators and AV consultants in their … [Read more...] about ZeeVee Names Jay Rennies Business Development Manager for Europe
New trailer drops for Kate Winslet narrated nature doc DreamScapes produced by Hallmann Entertainment
Austria-based production company Hallmann Entertainment has revealed the first look trailer for its new groundbreaking documentary film DreamScapes starring Academy Award®-Winner Kate Winslet. DreamScapes is a "United Earth Project" captured by more than 250 of the most talented videographers from over 100 countries. The epic journey transcends geographical boundaries and cultural differences to showcase our planet's stunning beauty and diversity through a symphony of visuals and music. The … [Read more...] about New trailer drops for Kate Winslet narrated nature doc DreamScapes produced by Hallmann Entertainment
MediaQuest Holdings, TV5, and Nine Media Corporation Enter Content Distribution, Sales & Marketing Agreement to Launch RPTV
Broadcast leaders MediaQuest Holdings, TV5, and Nine Media, through Nine Media’s airtime agreement with RPN, have sealed a landmark collaboration to launch RPTV, the newest free-to-air channel offering sports, news, and entertainment designed for all members of the Filipino family. The contract was signed at the TV5 Media Center in Mandaluyong, where MediaQuest Holdings President and CEO Jane J. Basas, TV5 President and CEO Guido R. Zaballero, and Nine Media Corporation President Benjamin V. … [Read more...] about MediaQuest Holdings, TV5, and Nine Media Corporation Enter Content Distribution, Sales & Marketing Agreement to Launch RPTV