Paul Buccieri has been appointed Managing Director of ITV Studios International, in an announcement by Adam Crozier at the ITV plc interim results presentation. In his new role, Paul will develop and oversee the business’ international strategy with responsibility for leading growth through international production and exploitation of ITV Studios’ brands. Reporting to Kevin Lygo, Managing Director ITV Studios, Buccieri will continue to have overall responsibility for ITV Studios … [Read more...] about Paul Buccieri oversees ITV Studios International
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CASBAA seeks to develop talent
Hong Kong – CASBAA and China Great Wall Industry Corporation (CGWIC) have announced the creation of the CGWIC-CASBAA Internship Programme. With seed funding from CGWIC, CASBAA will offer internship opportunities in support of international university students specializing in communications, legal/regulatory and international relations. Participants will be engaged in hands-on support for CASBAA's mission to “Inform, Represent and Connect” the multichannel TV industry across … [Read more...] about CASBAA seeks to develop talent
Rocky road
The March 11 earthquake and tsunami shattered the moderate sign of optimism for Japan’s media industry. More than three months since the quake, it is still desperately trying to minimize the fi nancial fallout created by the disaster and its aftermath. Last year, things began looking up. TV advertising grew by 1.1 per cent, for the fi rst time in six years and in February ad agency Dentsu revised its fi scal operating profi t forecast (ending March, 2011) upward by 16 per cent to US$650 … [Read more...] about Rocky road
War on two fronts
Currently, the average amount of time spent on YouTube per unique user in the U.S is around 4 hours per month. In contrast, the average TV audience viewing time is between 4.5 and 5 hours per day. If Google wants to take a share of the $70 billion U.S broadcast spot advertising market, it has to close this gap and move from being a destination site for short-form user generated content, music videos and trailers to being a consumption point for highly addictive premium content with a dwell time … [Read more...] about War on two fronts
Good news!
In so many ways, the world was a much simpler place in 1991. The bipolar world order of the USA and Soviet Union crystallised so much of global politics and confl ict that it dominated the global news agenda. So many events were still being viewed through the same Cold War prism that had been in place for 30 years or more. Meanwhile, much of Asia was shrouded in mystery – China was inaccessible and, to international broadcasters, relatively peripheral; while Burma was also very diffi cult … [Read more...] about Good news!
Open for business
The Indian television industry is at a transformation stage on all fronts – content, viewership trends, transmission platforms and overall viewing experience. A shift towards well defi ned and unique content channels is on the rise and digitization will further fuel this change. And with more platforms, there is more investment in production as there is potential for bigger distribution revenue. For instance, considering factors such as increasing fragmentation and new access technologies, … [Read more...] about Open for business
