Sony has announced the launch of the PXW-Z300, a flagship handheld XDCAM® camcorder featuring 1/2-inch 4K 3-CMOS Exmor R® sensors, the latest BIONZ XR™ image processing engine, and a dedicated AI-processing unit. This model comes equipped with a professional lens system that includes three independent manual control rings. Ideal for a wide range of applications including news, sports, corporate, faith, events, documentary, live programming, and reality, the new camcorder is planned to be available in September 2025.
The PXW-Z300 combines exceptional image quality, a 17x optical zoom lens, and Electronic Variable ND filter, with versatile operational capabilities. In addition to high-quality 4K 60p recording, it features AI-powered subject recognition for precise autofocus performance. The camera introduces a new articulating Flexible LCD Arm for adaptable capturing styles and a Side V-Mount that allows smartphones or data transmitters to be securely attached.
The PXW-Z300 is the world’s first camcorder to embed digital signatures directly into video files, enabling content authentication to address the evolving needs of the content creation industry, including the growing demand for content authenticity.
The PXW-Z300’s network functionality has been enhanced through improved communication device integration, which supports modern production workflows that utilise 5G and cloud technologies. This enables live streaming from shooting locations and efficient file transfer over networks.
“This latest camcorder has new enhancements, including content authenticity capabilities, that will be very beneficial for those in the news and production industry, whether they’re capturing action-packed content, breaking stories, or producing educational documentaries,” said Anthony Kable, CCS Group Manager, Sony Australia.
Superb Imaging Performance and Versatile Operational Capabilities
The camcorder features 1/2-inch back-illuminated 4K 3-CMOS Exmor R sensors and the BIONZ XR image processing engine, enabling excellent colour separation, F12 sensitivity, and 4K 60p recording.
It incorporates a 17x optical zoom lens with F1.9 constant maximum aperture and three independent manual control rings for traditional camera operation.
By utilising the digital extender function, individuals can achieve 1.5x zoom in 4K mode and up to 4x zoom in HD mode with minimal degradation, making the camera suitable for a wide range of capturing scenarios, including news gathering and event documentation.
Additionally, the camera is equipped with an Electronic Variable ND filter that seamlessly adjusts transmission from 1/4 to 1/128, along with optical image stabilisation. This allows for smooth brightness adjustment and stable capture when moving between locations with varying light conditions, such as from bright outdoor areas to dim interior spaces.
The PXW-Z300 incorporates a dedicated AI-processing unit in addition to its image processing engine. This enables high-precision subject (human) recognition based on face, eye, skeletal structure, and posture information. The system can maintain autofocus on subjects even when they are facing away from the camera or wearing facial coverings. It also features an auto-framing function that automatically adjusts composition to keep human subjects centred in the frame.
The camera also features a 3.5-inch high-brightness LCD monitor with approximately 2.76 million dots. It provides excellent visibility even in bright conditions and is significantly brighter than its predecessor, the PXW-Z280. It incorporates the newly developed Flexible LCD Arm with three-axis movement, which allows flexibility in adjusting the monitor’s position and angle. This enables the camera to accommodate various shooting styles. Operators can adjust the viewing distance when capturing content with the camera on their shoulder, position the LCD monitor at the camera’s optical centre for stable waist-level capture, or flip it forward for self-recording.
World’s First Camcorder to Support Recording of Authenticity Information in Video
The camera supports the C2PA standard for recording authenticity information. It is the world’s first camcorder capable of recording video with embedded digital signatures1. By expanding authenticity initiatives from still images to video, Sony contributes to the growing need for improved content reliability demanded by news organisations in recent years.
