Autentic announced the expansion of its FAST channel brand Wheels & Steel into the German-speaking market. Following the successful launch of the international English-language version at the end of last year, the new German-language channel is now rolling out across Germany, Austria and Switzerland on Samsung TV Plus, LG Channels, Titan OS and Rakuten TV, with additional platform launches confirmed in the coming months.

Dedicated to the fascinating world of heavy machinery and engineering excellence, Wheels & Steel delivers thrilling factual entertainment ranging from colossal construction equipment and mega machines to high-stakes salvage operations and giant logistics challenges. The channel combines premium factual content from Autentic’s extensive distribution catalogue. Highlights include popular series such as Heavy Lift and Colossal Machines.

With the launch of Wheels & Steel in German, Autentic continues to expand its FAST channel portfolio and strengthen its presence in the rapidly growing AVOD and FAST ecosystem. The company now operates a total of nine factual FAST channels including Terra Mater WILD, Adventure Earth, Autentic History, Autentic Travel, SPIEGEL TV Konflikte, and Curiosity Now and Wheels & Steel.

Julian Althaus, Director Channels & Digital Sales at Autentic, says, “The success of the English-language launch confirmed that audiences have a strong appetite for male-skewing factual entertainment focused on machinery and engineering. Expanding Wheels & Steel into our home market was a natural next step and we are excited to bring this adrenaline-fueled factual content to audiences in Germany, Austria and Switzerland.”