Bitmovin, a leading provider of video streaming solutions, has announced its Multiview has been optimized to support low-latency streaming and advertisements. Bitmovin’s Multiview enhancements address the growing demand for sophisticated multiview functionalities.

Bitmovin’s Multiview provides a more compelling experience for audiences by enabling them to watch multiple streams simultaneously. Bitmovin’s Multiview is designed for use cases such as sports, esports, and live events, where it’s advantageous to provide the audience with the option of staying immersed in the content they want by removing the need to flick between different channels.

Built on Bitmovin’s industry-leading Player SDKs, the new Multiview solutions support essential features like low latency and ad integration, addressing key challenges faced by streaming services. The new capabilities are designed to address the need for more engaging and interactive viewing experiences by ensuring streams are delivered in the lowest latency possible while also supporting adverts. Bitmovin’s continued innovation in Multiview is shared by StreamAMG, Bitmovin’s customer and partner, in their ambitions to provide personalized experiences for fan engagement for live sporting events.

“A multiview player is a powerful tool for StreamAMG and its clients, enabling fans to stream multiple games simultaneously without switching channels or missing key moments. This feature enhances viewer engagement by offering a dynamic and personalized experience, allowing fans to follow different teams and events in one place. It also opens up new monetization opportunities through targeted ads and premium access to additional views, maximizing revenue potential. For rights holders, multiview technology helps differentiate content, deepen fan loyalty, and drive greater reach, revenue, and engagement.” said Mark Clifford, Head of Product at StreamAMG.

Bitmovin’s enhancements to Multiview include new demos and code samples that provide users with the tools and expertise required to deliver hyper-engaging experiences that push the boundaries of multiview streaming experiences beyond standard 2-way or 4-way layouts by offering innovative and interactive viewing options. Users can quickly implement Multiview with Bitmovin’s customizable code samples, built on their robust Player SDKs. This allows for rapid prototyping and tailoring to specific app user experiences.

“Over the last few months, we’ve focused on evolving Multiview so that it offers one of the most advanced and dynamic multiview experiences on the market,” said Stefan Lederer, CEO and co-founder of Bitmovin. “What makes Bitmovin’s Multiview unique is that it’s built on our industry-leading player with extensive feature support that is used and trusted by globally recognized brands. I am super excited about the next chapter of Multiview, and I cannot wait to show how it can maximize viewer engagement and support revenue growth at NAB.”