BBC Studios announced on 1 December that it will launch linear channels BBC Earth, BBC Lifestyle, CBeebies and BBC World News together with on-demand channel BBC First and multi-genre SVOD service, BBC Player on Singtel TV, Singapore’s leading network and pay-TV provider. The linear and on-demand channels will be available from 1 December 2021 on Singtel TV, Singtel TV GO and video streaming platform CAST while the multi-genre SVOD service will be made available sometime in early 2022.
Phil Hardman, SVP & General Manager at BBC Studios Asia, said: “BBC Studios is home to the very best of British creativity with quality content and powerful storytelling at our core. Our partnership with Singtel will not only showcase the depth and breadth of our distinctively British and premium programmes but also allow us to broaden our reach to more audiences in Singapore, providing viewers with an experience that will entertain, educate and inform.
Diana Chen, VP of Home, Consumer Singapore, Singtel, added: “As Singapore’s leading pay-TV provider, we are excited to enhance our channel line-up with BBC Studios’ top-tier entertainment across multiple genres for our Singtel TV customers. Through this partnership with BBC Studios, customers will be able to enjoy content ranging from award-winning documentaries, inspiring lifestyle programmes to gripping dramas at home or on the go. To celebrate the launch and spread the holiday cheer, we are providing free previews of four BBC channels – BBC Earth, BBC Lifestyle, BBC World News and CBeebies for Singtel TV customers from now until January.”
BBC Earth is BBC Studios’ global factual brand that seeks to inspire audiences by sharing the incredible wonders of our universe. The channel showcases the work of the world’s foremost factual film-makers across natural history and science. It hosts the celebrated landmark natural history series Seven Worlds, One Planet, A Perfect Planet, Eden: Untamed Planet and the upcoming series, The Green Planet which will air in January 2022.
BBC Lifestyle is the unique entertainment destination brimming with vibrant, fresh and exciting programmes which set trends and guide you into transforming your world; from revamping your home to invigorating your culinary skills and helping you to become happier and get the best out of life. The channel is home to Gordon Ramsay’s 24 Hours to Hell and Back, Nigella Lawson’s Nigella’s Cook, Eat, Repeat, Jamie Oliver’s Jamie’s Easy Meals For Every Day, Grand Designs, The Great British Bake Off Series, The Masterchef Professional series and The Graham Norton Show.
BBC World News is the world’s most trusted international broadcaster, serving breaking daily news, world class analysis and reporting on business, technology, health and more. It is the BBC’s highest reaching television service, operating in more than 200 countries and territories, and is available in over 450 million households and 3 million hotel rooms.
CBeebies is the channel loved by pre-schoolers under six, and trusted by their parents and carers. Delivered by the trusted BBC brand, it promises a safe, interactive experience designed by developmental experts to promote imaginative play, social interaction, language skills and educational values. It is home to many of the world’s most loved children series including Hey Duggee, Go Jetters and the Emmy award-winning Bluey.
BBC First is the home of premium, original British drama featuring outstanding titles that include Killing Eve, Luther, The North Water and Ragdoll. With a strong array of award-winning titles and talent, BBC First celebrates humanity in all its fascinating complexity, connecting audiences around the world who are hungry for stories to challenge, immerse and entertain them.
BBC Player is an authenticated multi-genre SVOD service that allows viewers to watch the very best of BBC and British programmes anytime, anywhere. With BBC Player, viewers will be able to stream their favourite programmes from six BBC global brands which include BBC First, BBC Brit, BBC Earth, BBC Lifestyle, CBeebies and BBC World News.
The BBC Studios business in Asia also licenses to and co-produces with digital and linear platforms across the region with some significant pre-sales and co-productions with major broadcasters and platforms such as KBS, NHK, Wowow, MediaCorp, Thai PBS alongside key partners in China that includes CCTV, Tencent, Bilibili, Migu, Bytedance and Huawei.