ZEE5 Global, the world’s largest streaming platform for South Asian content, has premiered its Original web series Pavitra Rishta – It’s never too late, the sequel to ZEE TV and Balaji’s hugely popular TV show Pavitra Rishta. Building on the eternal love story of Archana and Manav, Pavitra Rishta – It’s never too late stars Ankita Lokhande, playing the role of Archana, and Shaheer Sheikh playing Manav.
ZEE5 Global recently released the trailer of the show where viewers can see the romantic family drama centred around the well-known characters of Archana and Manav, The trailer shows the two agreeing to get married as per their parents’ wishes. Matters progress smoothly but a revelation at the marriage mandap threatens to tear the two apart.
Even after a decade, Archana and Manav are still one of television’s favourite jodis. The iconic daily soap Pavitra Rishta made many actors, including Hiten Tejwani, Asha Negi and the late Sushant Singh Rajput, a household name.
Archana Anand, Chief Business Officer, ZEE5 Global, said, “With Pavitra Rishta…It’s never too late, we’re thrilled to bring back the iconic Pavitra Rishta TV show in an all-new digital format on ZEE5 for our global audiences. Fans across the world have been waiting eagerly for this new season, and their excitement is testament to the huge love for the evergreen characters that exists even today.”
Actor-turned-producer Bhairavi Raichura’s 24 Frames Production has helmed the digital series which will be exclusively available on ZEE5 Global.
Directed by Nandita Mehra, written by Nikita Dhond, Gautam Hegde and Ritu Bhatia, Pavitra Rishta – It’s never too late premiered on ZEE5 Global on 15 September.