GMA Network Invests Almost USD 20M in Digitization Project
GMA Network, Philippines’ leading media giant invested almost USD 20M to complete the second phase of its digitization project which involves the production, post-production, content management and distribution of GMA programs.
GMA is also about to complete the upgrade of its Electronic Field Production capabilities to further improve its High Definition (HD) image capture to Full 2K/4K HD, elevating GMA Network’s output to global standards. In line with this, the requisite enhancements to the Network’s Media Asset Management and Broadcast Automation Systems have already been completed.
GMA Network’s ongoing digitization project will bring its world-class content to viewers across the globe.
The digitization project will start commissioning the Digital Terrestrial Transmitters that now provide superior digital TV signal reach, enabling the viewership of GMA programs through digital-enabled TV sets and set-top boxes in various areas in the country, including Mega Manila, North Central Luzon, Cebu, and Davao.
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