Singapore / London– CNBC unveiled its full-service, in-house commercial agency CNBC Catalyst in a full re-launch of its international advertising sales team and content studio. The move is designed to firmly reassert the network’s commercial position in the global advertising marketplace. Catalyst is positioned as the ‘rights-holder to the world’s most powerful audience’.

With an expanded product suite and expertise, the team will work with clients to fully exploit CNBC’s unrivalled access to the global business and investor community. The Catalyst concept has evolved under the leadership of Max Raven, who joined CNBC as Senior Vice President in summer 2015.