ABS-CBN remains as the most-watched TV network in February, gaining two additional points compared to January, according to recent data from Kantar Media. The network garnered an average audience share of 45% from combined urban and rural homes nationwide, against rival GMA’s 35%.
ABS-CBN kept a stronghold of the primetime block hitting an average audience share of 51% vs. GMA’s 32%, behind FPJ’s Ang Probinsyano, and Pangako Sa ‘Yo. The two programmes posted average national TV ratings of 43.2% and 40.1%, respectively, for the month of February. This is the first time both programs breached the 40% mark for its monthly average rating since they premiered.
Meanwhile, primetime newscast TV Patrol continues to be the choice news source of majority of the Filipinos as the only news programme in the Top 10 programmes last February, finishing at the seventh spot with an average national TV rating of 30.0%.
ABS-CBN also fared better than its competition in other territories such as Balance Luzon (areas in Luzon outside Mega Manila) where it scored a national average audience share of 46% vs GMA’s 36%; in Visayas with 55% vs GMA’s 26% and in Mindanao with 57% vs GMA’s 26%