After engaging viewers across more than 135 countries, IndiaCast is all set to further strengthen its footprint in the New Zealand market. Starting February 2016, IndiaCast will reinforce Viacom18’s leading Hindi General Entertainment Channel, ‘COLORS’ presence to viewers in New Zealand, giving them access to the finest offerings from the COLORS content library as part of SKY’s foreign language subscription channel line-up.

The COLORS bouquet of offerings includes a robust combination of fiction dramas, non-fiction, reality shows, LIVE events and blockbuster movies. The programming line-up caters to many entertainment needs of the Indian diaspora across the world making COLORS the one-stop entertainment destination for viewers.

To create widespread awareness about COLORS availability on SKY in New Zealand, Indi aCastwould be cross-promoting the inclusion of its new feed extensively across its network brands, on–air and online.