The global motoring phenomenon Top Gear is continuing to make inroads around the world, as BBC Worldwide announces that Italy is the latest country to license the format – home to some of the world’s most iconic cars from Ferrari to Lamborghini.
Produced by Toro Media (a Sony Picture Television Company) for SKY Italia, Top Gear Italia will air in 2016 on Sky Uno, the Pay TV platform’s entertainment channel, owned by Sky plc.
Guido Meda, a renowned motoring journalist, has been named as one of the presenters along with Joe Bastianich, who is well known as a restaurant entrepreneur, TV personality and vintage car collector. The two motoring enthusiasts who are passionate about anything on wheels will be joined by a third presenter who is still to be confirmed.
Tobi de Graaff, Executive Vice President of Western Europe at BBC Worldwide, welcomed the deal, saying, “We know that Top Gear already has a strong and established presence in Italy with the original UK series and the magazine proving hugely popular. Adding a local version to the mix in a country steeped in motoring history will be fantastic for Italian audiences.”
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