The People’s Choice

Brazil’s Globo have now licensed Armoza’s new prime time format The People’s Choice. The TV giant will adapt the show in-house for local audiences, with the first season comprising 13 episodes and set to air next year.

The fresh format, developed in partnership with TF1, was launched earlier this year at MIPCOM and has already been sold around the world, including in Germany, Italy, Sweden, Turkey, Thailand and Vietnam.

The People’s Choice (60’-90’) is a prime time live TV event that takes audience engagement to the next level and tests how well we know our nation by presenting viewers with the most trending, thought-provoking and entertaining dilemmas; A week without showering or without their smartphone? World peace or $1 million? Once the nation has made its choice live, participants in the studio must guess what the entire country chose. And it’s open to everyone – not only can the whole nation play, but everyone who does also has the chance to win cash prizes.

Avi Armoza, CEO of Armoza Formats, said, “We’re thrilled to be building our relationship with Globo and for ‘The People’s Choice’ to mark our second collaboration with them. The LatAm region, and Brazil in particular, is one of our key focuses for 2015 and we are proud to be extending our reach there. The show revolves around a very strong but simple idea of being able to compare ourselves to each other and seeing how well we know our nation, creating a live TV event with ultimate buzz worthy discussions.”