IWC Media has named Paul Murray as its new Head of Formats. Murray takes up the role immediately and the appointment reflects IWC’s ambition to grow its output in formatted programming.

Murray, who is credited with creating shows including IWC Media’s own Location, Location, Location (Channel 4) and Antiques Road Trip (BBC Two), joins the Zodiak-owned indie from Matchlight, where he was a Creative Director.

In the newly created role, Murray will generate formats for IWC Media across their Specialist Factual, Documentaries and Features output, and will spearhead development into Factual Entertainment, feeding into Zodiak Media’s international catalogue.

Prior to Matchlight, Murray was Head of Objective Scotland from 2011, having joined from STV Productions, where he was Creative Director, creating the Piers Morgan vehicles You Can’t Fire Me I’m Famous and The Dark Side of Fame for BBC One.