Silver Spring, MD/Singapore – Discovery Networks International (DNI) has named Arjan Hoekstra as the new head of the Asia-Pacific region, effective September 1. As President and Managing Director of Discovery Networks Asia-Pacific (DNAP), Hoekstra will be responsible for developing the overall strategies for DNAP’s business to drive revenue across ad and affiliate sales, build the portfolio’s core brands and look for partnerships to drive the content and profile of DNAP within the region. He will be based out of the Singapore office, DNI’s hub for the Asia-Pacific region. He will report directly to Mark Hollinger, President and CEO of DNI.
Hoekstra joins DNAP from Eurosport where he has been Managing Director of Eurosport Asia-Pacific Ltd. and Eurosportnews Distribution Ltd. Asia-Pacific, based in Hong Kong, since 2005. Hoekstra is an Investment Promotion Ambassador for the Government of Hong Kong SAR and a Member of the Council of Governors of CASBAA as well as a member of ASTRA. He holds a Masters of Law (LLM) from the University of Amsterdam specializing in Media Law and Intellectual Property and recently completed the International Executive Program at Insead Business School in Fontainbleau and Singapore.
“We are excited to have Arjan join our executive team,” said Hollinger. “His strong management skills, his affiliate and sales experience and his deep relationships in the region will serve us very well as we look to expand our already successful business there further. Throughout his career at Eurosport, he was always looking for ways to innovate and develop new service offerings to his clients, and I look forward to his bringing this kind of ingenuity to Discovery’s portfolio in the marketplace.”
Hollinger also announced an expanded role for Rahul Johri as Senior Vice President and General Manager, South Asia and Head of Revenue, Pan-Regional Ad Sales and Southeast Asia. Johri, previously General Manager, South Asia, has taken on additional responsibilities in this newly created role. As Senior Vice President and General Manager, South Asia and Head of Revenue, Pan-Regional Ad Sales and Southeast Asia, Johri will now manage the advertising sales and solutions deals for the pan-regional business as well as focus on distribution and growing local ad sales for Southeast Asia.