Mumbai – ABP Pvt. Ltd, publisher of newspapers such as The Telegraph and Anandabazar Patrika, plans to start a Bengali general entertainment channel by the year-end. The television channel being set up by the Kolkata-based media group is among several similar projects in the pipeline. According to Livemint.com, the new venture will be separate from the partnership ABP has with Rupert Murdoch’s Star Group. Media Content and Communications Services (MCCS), a 74:26 venture between ABP and Star for news channels, runs Star News, Star Ananda and Star Majha. Rajesh Chugh, head of ad sales and distribution for the new channel says that the new channel will be a 100% ABP-owned venture and will not be covered under MCCS. He declined to comment on funding or give any further details regarding content.