Singapore – SingTel mio TV premiered its first 24-hour general entertainment Malay language channel – Astro RIA (channel 34) on March 23. Astro’s first regional general entertainment channel in Singapore will include different genres of movies, dramas, comedies, musicals and infotainment programmes. In addition to Malaysian and Indonesian content, Astro Ria will also extend its offering to include other non-Malay and other Asian programmes, which will either be subtitled or dubbed in Malay/ Indonesian. The programming mix will also include content produced or filmed in Singapore for stronger relevance and appeal.