Singapore – StarHub extended its International Ethernet Private Line (IEPL) service into Malaysia, following a partnership agreement with Telekom Malaysia Berhad (TM). This means businesses in Singapore can deploy high-quality data, IP and voice/VoIP solutions into Malaysia using StarHub’s international Ethernet connection. Launched in March 2008, StarHub’s IEPL service – which scales from 2Mbps to 1Gbps – has been available to Singapore businesses that require point-to-point International Ethernet circuits to Hong Kong, and thereafter to South Korea, China, Taiwan, the Philippines, Japan, USA and the UK. With this partnership with TM, businesses will now have the same quality service in Malaysia as they deploy their data and voice solutions across the country. The IEPL service utilises Ethernet over Synchronous Digital Hierarchy (EoSDH) technology to transfer data from Singapore to overseas POPs and then deliver to the end-customer through the respective local carrier’s Ethernet over SDH network. From 30 June 2009, all StarHub TV customers will enjoy digital-quality reception of TV programmes and a suite of interactive services on TV as StarHub goes into full digital mode with the cessation of all analogue transmissions. Households currently receiving analogue Free-To-Air TV channels will not be affected by this migration. This means households – both StarHub TV subscribers and non-subscribers – will continue to receive programmes on Free-To-Air channels. StarHub’s digital platform was launched in May 2004 and by end 2008, 96 percent of its pay TV customers are already on the digital platform. Due to the limited capacity on the analogue platform, StarHub was only able to offer 50 channels prior to May 2004. Today, StarHub carries more than 130 channels.