BBC Worldwide has announced that Amanda Hill has been appointed Chief Brands Officer. This new position has been created as part of BBC Worldwide’s restructure from divisional to geographic lines of management and will play a key role in building and developing the channel’s global brands, such as Top Gear, BBC Earth and Doctor Who. Hill will join the senior executive team and be responsible for developing an overall strategy for BBC Worldwide’s global brands across all … [Read more...] about BBC Worldwide appoints Amanda Hill as Chief Brands Officer
Walking with Dinosaurs
BBC Earth presents Earth Unplugged: A digital nature channel for YouTube
BBC Worldwide has launched Earth Unplugged, a new YouTube channel from BBC Earth, BBC Worldwide’s global natural history brand. Earth Unplugged has released a trailer for the channel that will feature new films created for a digital audience by BBC Earth Productions, which is primed to become a destination site for wildlife and nature. Earth Unplugged is BBC Worldwide’s first original-content channel for YouTube and forms part of the company’s plans to build a true consumer … [Read more...] about BBC Earth presents Earth Unplugged: A digital nature channel for YouTube
BBC strikes deal with Hulu Japan
BBC Worldwide has become the first British distributor to license content to Hulu in Japan. The multiple year agreement will initially see around 600 hours of BBC Worldwide programming made available on the multi-device platform from February 17. The deal represents the largest volume of BBC Worldwide content on any platform in Japan, with titles licensed across drama, comedy, music, lifestyle and natural history including Doctor Who, Little Britain, Walking with Dinosaurs and Top Gear. … [Read more...] about BBC strikes deal with Hulu Japan
