Newbury, UK – China's first TV shopping channel, Shenzhen Yihe, has purchased a Snell Vega asymmetric router, IQ Modular infrastructure, a Kahuna switcher and KudosPro converters to provide the backbone and live production facilities to power its new six studio complex. A division of the Shenzhen Media Group – one of the largest broadcast groups in China – Shenzhen Yihe TV Shopping Channel first went on air in 2008 and has experienced rapid growth; it is now broadcasting more … [Read more...] about Shenzhen Yihe chooses Snell
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Chinese broadcasters adopt Snell’s production switchers
Beijing, China – Snell announced on June 3 that adoption of its production switchers continues to accelerate among broadcasters in China. Anhui TV, HuBei TV, Jiangsu TV, and Wuhan TV have all invested in the Kahuna family multi-format vision mixers in recent months through Snell’s partners in China, Sanitec and CSS. Broadcasters in China face an increasingly crowded and competitive marketplace where image and quality are vital for capturing viewers’ attention and keeping … [Read more...] about Chinese broadcasters adopt Snell’s production switchers
Medios is Snell’s new dealer
Singapore — Snell today announced that Medios Associate Private Limited is the company's new dealer in Singapore and Brunei. As a supplier of content creation hardware, Medios offers Snell products independently and as part of a range of integrated automated playout and asset management solutions engineered for the broadcast and AV industry. Vanessa Ching, vice president of channel marketing and communications for Snell APME, said, "Given the strengths our companies bring to the table, we feel … [Read more...] about Medios is Snell’s new dealer