SEGA has appointed Black White Orange (BWO), India's leading brand licensing company, as the official licensing agent in India for Angry Birds, the globally loved entertainment franchise created by Rovio Entertainment Ltd. Under the partnership, BWO will spearhead the licensing and consumer products programme for Angry Birds across India, working closely with manufacturers, retailers and brand partners to develop officially licensed merchandise, strategic collaborations and engaging consumer … [Read more...] about SEGA Appoints Black White Orange as Official Licensing Agent for Angry Birds in India
SEGA
BBC Earth and SEGA collaborate on nature attraction
Orbi, a new visitor attraction created by SEGA and BBC Earth was officially opened to the public in Japan by Naoya Tsurumi, COO & President SEGA Corporation and Amanda Hill, Chief Brands Officer for BBC Worldwide. Orbi is a multi-sensory attraction, allowing visitors to explore with sight, smell, touch and sound. Twelve different nature zones create experiences that would be impossible in the real world – such as being at the centre of a stampede and experiencing the … [Read more...] about BBC Earth and SEGA collaborate on nature attraction
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