China-based children’s entertainment, licensing and media company Reesee Entertainment has appointed Pebble Zhang (pictured) as its VP of Licence Business Division to strengthen the division and expand its activity. Zhang joins Reesee from Alpha Group, where she was Licence Business Department GM responsible for a large roster of IP including Superwings, Pleasant Goat and Big Big Wolf, and Smiley. Prior to that, she gained a wealth of experience in marketing across a range of categories in … [Read more...] about Reesee Entertainment appoints Pebble Zhang to strengthen its licensing activity
Reesee Entertainment
Reesee Entertainment’s ‘Whee Wheels’ rolls out globally
China-based production company and IP developer Reesee Entertainment announced it is steering its preschool animation Whee Wheels towards global success. The all-action comedy adventure of two siblings and a crew of super rescue vehicles is making tracks worldwide, with over 50 countries already having taken the series and more to be set in motion shortly. Targeting kids aged 3 to 6, the 26 x 11-minute preschool series is currently available on more than 30 digital platforms in … [Read more...] about Reesee Entertainment’s ‘Whee Wheels’ rolls out globally
Reesee Entertainment bolsters development division with new hire
Children’s entertainment, licensing and media company Reesee Entertainment is bolstering its development division with the appointment of Cici Zheng as a joint partner and VP of Content, Global Media and Licensing. Zheng’s previous role was as Director Content Development, Global Media and Licensing in Alpha Group (China), where she worked for nearly eight years, with project experience across properties including Super Wings, Rev and Roll, and Katuri. In her new role … [Read more...] about Reesee Entertainment bolsters development division with new hire
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