Nuremberg/London – Following a further round of investment, GfK announced on May 28 that it has become the majority shareholder in Genius Digital, the specialist in capturing, analysing and applying viewer data for the TV industry. The current engagement continues the strategic partnership established in September 2013. This investment will help GfK to better meet the increasingly complex analysis needs of pay-TV operators by enriching its powerful audience measurement solutions with … [Read more...] about GfK becomes majority shareholder in Genius Digital