Hong Kong – ITV Choice went live in Hong Kong on March 25 at 5pm (HK time) across Asia and Middle East following its rebranding in all five ITV channels in the U.K in January. Alongside a new name, on-screen presentation and promotional junctions – including a set of new idents, the channel has a new colour picking logo that can adept and blend to the tone and colour scheme of the channel’s programmes. The idents will feature a broad range of moments from everyday life, … [Read more...] about ITV Choice goes live across Asia and Middle East