Paris – Novovision has signed a coproduction agreement with Greymatter Entertainment, a multiplatform production company based in Mumbai. The deal builds on Novovision’s growth in the Indian sub-continent, where its programming already airs on four channels. It further underlines the popularity of Novovision’s comedy shows in the Asia/Pacific region, which accounts for more than 50% of the company’s sales. The partnership with Greymatter involves the production of a … [Read more...] about Novovision partners India’s Greymatter Entertainment