Mediaset Distribution, the sales arm of Mediaset Group, has announced the international launch of Back to School, a new prime time entertainment format broadcast by Italia 1 with breaking record results, at the upcoming MIPTV (Cannes, 3-6 April 2022). Back To School (5 episodes) is a game show aired by Italia 1 on January 4 in prime time, produced by Blu Yazmine for RTI. The first episode reached almost 2 million viewers with an audience share of 9.8% above the average share of the channel, … [Read more...] about Mediaset Distribution launches entertainment format ‘Back To School’ at MIPTV