E! Asia – NBCUniversal International Networks’ (NBCUIN) pop culture powerhouse – announced the launch of its ‘BE POP CULTURED’ campaign for E! Online Asia – the new, ultimate digital destination for all things entertainment from Hollywood to Hallyu and everywhere in between. The multi-platform campaign features quotes designed to test audiences’ topical knowledge with cheeky, pop culture references such as “If you think Catriona Gray is a new colour, you need to be pop … [Read more...] about E! Asia launches ‘BE POP CULTURED’ Campaign