Singapore – A cross-platform 360-degree approach is increasingly the key to effective marketing for today’s companies. On the first day of the Asia Pacific ICT Summit (APICTS) 2012, Nic Hall, Head of Practice Areas, TNS Singapore, shared such insights on the best digital strategies to engage consumers during the session, “Everyone’s Human: The Truth About Online Consumers”. Hall said that utilizing both traditional and new media platforms creates synergy, allowing … [Read more...] about Going multi-platform at APICTS