Airin Zainul General Manager, Brand Management Group, 8TV Our viewers love all international shows, be it from Hollywood or the Asian region. At the same time, locally formatted shows of international franchises are also well received. However, nothing beats a homegrown programme with local relevance such as our Gol & Gincu, Sky (drama series), Ho Chak! (food magazine), Trippin’, Destinasi Bajet and Go Travel (travelogues). Ugly Betty and Princess Hours did well for syndicated programming … [Read more...] about Super-market sweep
Channel: Content
BBC World launch ‘The Internationalists’ trade marketing campaign
London- BBC World has launched a trade-focused multimedia marketing and communications campaign to introduce ‘The Internationalists’, a new reference to describe its audiences. In this perspective, BBC World’s viewers including business-focused professionals, as well as individuals in the fields of academia, culture, science and government, are described as “decision-drivers, avid travellers, big spenders and conscientious consumers” as well as “global … [Read more...] about BBC World launch ‘The Internationalists’ trade marketing campaign
Documentaries on carbon trading and a psychopath secure funding
Sydney- A carbon trading deal between California Governor Arnold Schwarzenegger and the Governor of Indonesia's Aceh province and an investigation into the mind of a psychopath are among the subjects of documentaries which secured funding this month from Film Finance Corporation Australia, Australia's ABC-TV and international broadcasters. The Burning Season from director/writer/co-producer Cathy Henkel and co-producing partner Jeff Canin tracks the race by Dorjee Sun to broker a carbon trading … [Read more...] about Documentaries on carbon trading and a psychopath secure funding
Film Finance Corp. Australia backs features on East Timor and China
Sydney- Two feature films based on true life events - the shooting of five Australian journalists during Indonesia's invasion of East Timor in 1975, and a Chinese man who was taken from his family to study dancing at age 11 - have secured funding from Film Finance Corporation Australia. Balibo will recreate events in East Timor from the viewpoint of Roger East, who investigates the truth behind the death of the five men who were supposedly “caught in cross-fire” during the invasion. … [Read more...] about Film Finance Corp. Australia backs features on East Timor and China
CNN International reaches TU Media’s 1 million users in South Korea
South Korea’s commercial S-DMB mobile TV operator TU Media will stream more than 16 hours of CNN International programming daily to its subscribers which number over a million. Available from September 2007, the programming mix includes breaking news, business, sport, entertainment as well as feature programming which reaches directly to mobile phones or other compatible handheld devices. On the new deal, Ron Lee, Vice President Turner Broadcasting Systems Korea noted, “With the … [Read more...] about CNN International reaches TU Media’s 1 million users in South Korea
Distraction acquires Peace Arch’s light entertainment catalogue
London – Distraction has acquired Peace Arch’s entire format catalogue for international distribution. The catalogue is especially recognised for its light entertainment reality formats, including weight loss programs and interior home makeovers. The Last 10 Pounds Bootcamp is a format that propels women through an intense fitness and nutrition regimen that dramatically resizes them in record time. A new comical format that will launch in January 2008, Bulging Brides is a brash take … [Read more...] about Distraction acquires Peace Arch’s light entertainment catalogue