May Lee, Founder & CEO, Lotus Media House Television viewing trends are definitely moving towards niche programming. Given the growing number of channels in the Asian region, viewers now have more choices, and that provides all the more reason for new channels to try and focus on specific genres and/or demographics. Lotus Channel is absolutely targeting the female demographic in Asia, a group that has been under served for too long. We believe women need a ‘go to’ channel where they … [Read more...] about On the buying trail
Content
NBCU backs KidsCo’s global drive
The launch of the dedicated 24/7 KidsCo channel in South Korea, Singapore and Palau on March 20, following its January lift-off in the Philippines, marked another key step towards the corporate objective of expanding to 40—plus territories by end-2008. Aiding that global push is NBC Universal, which became a partner after acquiring Sparrowhawk Media in October 2007, joining original investors DIC Entertainment and Corus Entertainment’s Nelvana Enterprises. “We have an ambitious and … [Read more...] about NBCU backs KidsCo’s global drive
Foreign formats toe the line
Hunan Satellite TV originally made the headlines with Super Girl or Super Voice Girls talent show, three seasons of which aired between 2004-2006. Officially known as the Mengniu Yoghurt Super Girl Contest after the show’s sponsor, its immense success and number of public votes received, ironically led to its cancellation by the government. With tens of millions of people in China voting for their favourite contestants, elevating everyday folks to the lofty heights of celebrity status, the … [Read more...] about Foreign formats toe the line
Brighton rocks
It would appear to be no coincidence that BBC Worldwide’s (BBCW) July 2007-appointed managing director, global television sales, and manager of the BBC Showcase event, is Steve Macallister, former head of Disney-ABC International TV’s distribution business in the Asia Pacific region. Two Asia Pacific markets, Australia and India, are classified among only four Group One priority markets for growth in BBCW’s Annual Review 2006/7. “In markets where English is widely spoken, … [Read more...] about Brighton rocks
BBC Knowledge and CBeebies debuts in Indonesia on Indovision
Singapore – BBC Worldwide’s Global Channels business is bringing BBC Knowledge and CBeebies to Indonesia via Indovision’s pay TV DTH service from April 1, 2008. The launches follow 2007 debuts of both channels in India, Singapore, Hong Kong and Poland. Christine Leo-McKerrow, BBC Worldwide’s SVP and GM, Global Channels Asia-Pacific said, “Offering our channels on Indovision’s basic platform and its soon-to-be-launched TopTV and OKevision platforms reaches the … [Read more...] about BBC Knowledge and CBeebies debuts in Indonesia on Indovision
SingTel adds ETTV Asia Channel and Asia Plus to mio TV
Singapore – SingTel has launched ETTV Asia Channel and Asia Plus on its IPTV service mio TV on April 1, 2008, to offer Chinese variety and entertainment programmes from Taiwan. ETTV Asia Channel offers lifestyle and variety programmes including Puppy Oh My Love hosted by Phoebe Huang, The Star Chef hosted by Ah-Jiao and drama The Spicy Family starring Lan Hsin Mei. ETTV Asia Channel adds to ETTV News Channel and ETTV Yoyo which are already available on mio TV Asia Plus holds exclusive … [Read more...] about SingTel adds ETTV Asia Channel and Asia Plus to mio TV
