Auckland, New Zealand – NDS, the leading provider of technology solutions for digital pay-TV, announced that it has developed the first bookable promos service in New Zealand for SKY Television, the country’s leading subscription television provider. ‘Record Me’ enables viewers to book to record movies, individual programmes, or an entire series, direct to their DVR with the push of a button while watching a trailer for the show – whether immediately or weeks in advance. This user-friendly feature can also be used during an ad break to allow viewers to receive more details about a specific advertisement by expressing interest with the same button press.
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