Hong Kong – LI TV INTERNATIONAL is continuing its network’s regional expansion by launching Li on now TV in Hong Kong. The channel will air on PCCW’s now TV, on channel 516 on 23 November 2010. Li’s content will include a mix of Asian, North American and European programming that focus on five aspects of an ideal lifestyle: Food, Home, Wellness, Travel and Style. The channel will carry a majority of English-language programming with 100 per cent Traditional Chinese subtitles. The latest launch follows Li’s recent launches in Malaysia on the Astro B.yond platform, as well as Taiwan on DishHD and Chunghwa Telecom MOD platforms. The channel is also available in Singapore on the SingTel mio TV platform and Indonesia on the Indovision, First Media and AORA platforms.