BBC Worldwide’s Sales & Distribution business in Asia has sold the hit series Sherlock to broadcasters in South Korea, Taiwan and Singapore. These are the first sales of the series, a Hartswood Films production for BBC co-produced with MASTERPIECE, in Asia. The licensees are: KBS, Korea’s leading public services broadcaster; PTS, the first independent public broadcaster in Taiwan; and multi-platform telecommunications company SingTel in Singapore. Joyce Yeung, SVP and GM Asia for BBC Worldwide Sales & Distribution said: “There has been huge growth in interest from Asia for British drama, and we’re extremely pleased to see this trend continue with three new sales of this flagship BBC series.” Sherlock, a modern version of the iconic characters created by Arthur Conan Doyle and starring Benedict Cumberbatch and Martin Freeman, is already a hugely successful show for BBC Worldwide, having been sold to more than 25 countries. It garnered an average audience of 1.23 million viewers, or 25.6 per cent share, when it played on Australia’s Nine network this year. TVAPlus
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