Los Angeles – Hasbro Studios today announced it has reached new deals with major broadcasters in South Korea and Hong Kong. South Korea public broadcaster EBS has picked up Transformers Prime, an animated series based on the Transformers’ brand, as part of its continued drive to acquire primetime programming aimed at an older kids’ audience. Similarly, TVB Jade, Hong Kong’s highest-rated terrestrial channel, has signed the show for a launch this month. These deals follow Singapore terrestrial kids’ channel Okto, which acquired Transformers Prime and another animated series, My Little Pony: Friendship is Magic. Both titles debuted on the channel in daytime slots in August.
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